Crypto entrepreneur pays $6.2M for viral banana artwork – then eats it

Crypto business owner Justin Sun acquired Maurizio Cattelan’s well known banana duct-taped to a wall art work for $6.2 million. However it didn’t last long, as Sun right away consumed it.

This marks the 3rd time somebody has actually openly consumed the Italian artist’s conceptual art work, entitled “Comic,” which is made up just of a banana secured with duct tape to a wall. This time, it took place days after Sun won the art work at a Sotheby’s art auction in New york city.

Sun, who established the Tron blockchain in 2017, was shot consuming the viral fruit throughout a press conference in Hong Kong on Friday. To celebrate the minute, he published a little tongue-in-cheek discuss X about the taste of the viral fruit.

VIRAL BANANA ART WORK DUCT-TAPED TO WALL COSTS $6.2 M

“ To be truthful, for a banana with such a back story, the taste is naturally various from a normal one. I might recognize a tip of what Big Mike bananas from 100 years ago may have tasted like,” he composed.

The winning bidder isn’t implied to purchase the banana itself. The auction home formerly informed FOX Service that the winner in fact gets a roll of duct tape, one banana, a certificate of credibility and main guidelines for setting up the work, the auction home stated.

With the most recent purchase, creator and art advisor of The Company Art Home Arushi Kapoor informed FOX Service that Sun is “bridging the space in between the crypto world and the conventional art scene,” which she stated has “typically kept high barriers for non-traditional collectors.”

Now, with more tech lovers entering the fold, she stated it is” promoting inclusivity and expanding involvement.”

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” Sun appears to completely comprehend the conceptual essence of ‘Comic’ like its commentary on the value of marketing and consumerism in modern culture,” Kapoor stated. “There likewise is talk now that he has actually used to acquire 100,000 bananas from the initial supplier, who offered them for simple cents– additional contributing to the art work’s discussion on consumerism, however likewise returning to the root of the manual labor, the supplier who offered it.”

Kapoor included that it “stays to be seen whether Sun will continue this practice or redefine the work totally by not changing the consumed banana.”

Sotheby’s applauded the art work, which brought an approximated worth in between $1 million to $1.5 million before bidding, as the only art piece from the 21st century that “has actually provoked scandal, stimulated creativity, and overthrew the extremely meaning of modern art.”

While the art work is little, determining 20 cm by 20 cm by 5 cm, Sotheby’s head of modern art for the Americas, David Galperin, explained it as “the most prominent and extreme art work of the last century.”

In 2019, when Cattelan’s “Comic” debuted in Miami, it was met confusion and in many cases, amusement. However the piece got worldwide attention following its $120,000 cost at Art Basel. A social networks dispute rapidly occurred about the nature and worth of art.

In December 2019, when Comic’s setup at Perrotin’s cubicle was revealed, Sotheby’s stated the crowds were so frustrating that the art work needed to be de-installed before completion of the reasonable. All 3 editions of the art work were offered.

” Extensively venerated, and fiercely objected to– and consumed not just as soon as, however two times– the work headlined newspaper article shared all over the world,” Sotheby’s composed.